Record Details

Catalog Search

Becoming Trader Joe : how I did business my way and still beat the big guys / Joe Coulombe with Patty Civalleri.

Available copies

  • 4 of 6 copies available at Bibliomation.
  • 1 of 1 copy available at Jonathan Trumbull Library - Lebanon. (Show)
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Jonathan Trumbull Library - Lebanon B COULOMBE (Text to phone) 33430147658009 Adult New Biography Available -
Bethel Public Library NEW B COULOMBE (Text to phone) 34030148198846 Adult New Nonfiction Checked out 09/27/2021
Derby Public Library B COL (Text to phone) 34047150122308 Adult New Biography Available -
Ridgefield Library BUS 658.4 COU (Text to phone) 34010150851466 Adult New Nonfiction Available -
Sherman Library 658.4 COU (Text to phone) 34060152659912 Adult New Nonfiction Available -
Woodbury Public Library B COULOMBE (Text to phone) 34018150380394 Adult New Nonfiction Checked out 10/01/2021

Record details

Content descriptions

General Note:
Includes index.
Formatted Contents Note:
Foreword / by Leroy D. Watson -- Preface: What's in a name? -- A trader Joe's sampler -- How we got there -- Mac the Knife -- First I sell, then I leave -- Addendum: Post de-partum.
Summary, etc.:
Coulombe founded what would become Trader Joe's in the late 1960s and helped shape it into the quirky food chain it is today. Realizing early on that he could not compete and win by playing the same game his bigger competitors were playing, he decided to build a store for educated people of somewhat modest means. Buying unusual products from around the world, he provided customers with background on how they were sourced and their nutritional value. Here he shares the lessons he learned by challenging the status quo and rethinking the way a business operates. -- adapted from back cover and Amazon info
Subject: Coulombe, Joe, 1930-2020.
Trader Joe's (Firm) > History.
Grocery trade > United States > History.
Supermarkets > United States > History.
Chain stores > United States > History.
Specialty stores > United States > History.
Success in business.
Retail trade > Management.

Additional Resources